Neighborhood Film
4 Mar 2007The website for Potrero Hill’s newest residential development, The Potrero, has launched, and includes a neighborhood film featuring residents and business owners lauding Potrero Hill for it’s great weather, views, and amenities.
Featured residents in the film include Avery McGinn (Klein’s) and Roger Hillyard (Farley’s).
Check it out:
Potrero Hill Neighborhood Film




Wow, aside from the one single African-American, the video makes Potrero Hill seem like a white middle-aged neighborhood. Not exactly representative of the diversity we have, or am I just out of touch in my own neighborhood?
This is an advertisement, not a “neighborhood film.” A little phoooonnnnnyyyy, too - their references to Chron news articles are to their own paid advertisements! And, hope all this development doesn’t push Anchor Steam out of the neighborhood. Welcome to those who will live there - they’ve got a great location. And, while Whole Foods will be good - Good Life is better.
Blech. The video felt gross and made me think I might actually live in a carefully lit mall.
If our neighborhood actually becomes as pablum-swabbed as this video portrays, then we’ll have lost the goodness that is San Francisco.
Keep it real, folks. Hippies live here, thank freakin’ god.
Just want to add that the Good Life store is/will always be my first choice for quality and last-minute foods, but my “mass produce” buying will shift from Safeway to Whole Foods. I think that’s a good thing, right?
And of course it’s an advertisement, what else is new? WE, of course, will keep it from becoming a mall; go, Hippies!
I would imagine the film overlooked this local activity (18th & DeHaro):
“‘Police! Open the door!’
There the john was, with his pants around his knees in the backseat of his car, an 18-year-old hooker from Oakland providing a sexual service for him, when he heard the words that no one wants to hear.
It’s Officer Wesley Villaruel, and he’s shining a flashlight on the sordid little scene at 18th and DeHaro.”
THE BADGE
Prostitution isn’t as big as it used to be in the Mission.
John Koopman, San Francisco Chronicle Staff Writer
Monday, April 30, 2007
http://sfgate.com/cgi-bin/article.cgi?f=/c/a/2007/04/30/BAG2FPHT7D1.DTL